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Vision Meets Design

Designing Elegance. Empowering Heritage.

Welcome to the world of Houda El Fechka Eddiouane—Dutch-Moroccan fashion designer, founder, and curator of a global fashion ecosystem rooted in culture, creativity, and innovation.

My Journey Through Fashion
Experience the Vision
Let’s Connect
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A Platform for Purposeful Creativity

Fashion as a Language of Global Impact Cultural Identity Empowerment

At HoudaEE.com, fashion is more than fabric—it’s a form of expression, activism, and identity. Houda El Fechka Eddiouane uses design to bridge cultures, challenge conventions, and craft a future where couture tells powerful stories that transcend borders.

Discover My Creative Journey
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A Platform for Purposeful Creativity

The Home of Creative Vision,
Cultural Power & Couture Leadership

HoudaEE.com is the official platform of Houda El Fechka Eddiouane—an award-winning Dutch-Morocca
 haute couture designer and the founder of a global fashion ecosystem.

Here, fashion is more than style—it’s a language of identity, sustainability, and empowerment.
Through a powerful network of fashion weeks, media platforms, designer labels, and cultural movements,
Houda unites creativity and impact to shape a more inclusive, ethical, and elegant future for the industry.

Step inside a world where heritage meets innovation, and every design tells a global story.

Explore the HoudaEE Ecosystem
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Vision-Driven Brands for a Global Fashion Future

The HoudaEE Fashion Ecosystem

The HoudaEE Fashion Ecosystem is a curated portfolio of brands, platforms, and initiatives created to inspire, educate, empower, and elevate. From couture houses to global fashion weeks, this ecosystem unites creativity with purpose—driven by values of sustainability, inclusivity, innovation, and heritage. Each brand reflects a chapter of Houda’s global vision for fashion as a catalyst for change.

01

INTERNATIONAL Fashion Weeks (IFW)

Global fashion events held across New York, Paris, Milan, Dubai, and more. IFW empowers diverse voices and emerging designers by creating inclusive, high-impact runways around the world.
02

World Fashion Council (WFC)

A leadership body for sustainable, ethical, and inclusive fashion practices. WFC sets global standards while amplifying voices that push the industry forward.
03

International Models Council (IMC)

A movement advocating for fair representation, equity, and empowerment in modeling. IMC equips models with resources, visibility, and protection across the global stage.
04

WFC Prize

An annual award spotlighting next-generation designers leading with sustainability, innovation, and cultural integrity. Winners receive funding, mentorship, and global platform exposure.
05

Fashion Forward Academy (FFA)

A cutting-edge online fashion education platform offering masterclasses, certifications, and mentorship. Built to empower future designers, creatives, and ethical entrepreneurs.
06

International Influencer
Awards (IIA)

Celebrating digital storytellers who are reshaping fashion, beauty, and lifestyle. The IIA connects top influencers with brands and audiences through recognition and collaboration.
07

World of Fashion Magazine (WOF)

A digital editorial magazine capturing the global fashion pulse. From interviews to trend reports, it offers a space for diverse voices and powerful storytelling.
08

FrontRowStyle.com

A curated e-commerce platform that brings designer collections directly from runway to wardrobe. FrontRowStyle champions emerging talent, sustainable brands, and exclusive drops.
09

Maison D’Hee

A luxury couture label where architectural silhouettes meet conscious craftsmanship. Maison D’hee embodies modern elegance and sustainability, creating refined designs that empower femininity and innovation. It is the creative house from which all other visions extend—including its heritage-inspired line, Zahra.
10

Zahra by Maison D’Hee

Zahra is the heritage soul of Maison D’hee, rooted in traditional Moroccan artistry. This line honors timeless cultural techniques—caftans, embroidery, handwork—infused with couture sophistication. Zahra preserves the past while elevating it for today’s global stage.
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BMG The Agency

BMG The Agency is the strategic and creative force behind the HoudaEE ecosystem. It brings together brand building, visual storytelling, publishing, and media production under one roof—supporting the growth of every platform, project, and label in the portfolio. From shaping fashion campaigns to curating digital identities, BMG ensures that every message reflects vision, purpose, and global relevance.
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From Moroccan Heritage to Global Catwalks

The Journey of a
Fashion Visionary

Houda El Fechka Eddiouane’s story is rooted in rich Moroccan heritage and shaped by her upbringing in the Netherlands. Her journey blends cultural depth, global creativity, and an unwavering vision. From haute couture ateliers to founding international fashion platforms, Houda has turned identity into artistry and purpose into power.

Step into the story of a woman redefining fashion through heritage, sustainability, and bold innovation.

Read My Full Story

Voice & Vision